Why your business needs a format (and a story worth sharing)


Hello Reader, One of the things I struggled with when I started trying to build ZimbOriginal into a business—specifically when I began offering Shona classes—was figuring out how to offer the service in a way that felt clear, convincing, and repeatable. It took a while. It’s been a long journey to the point where I now have a system that I can use no matter where a learner is starting from. But I didn’t arrive at that system overnight. I had to learn it. I had to try and fail. At the start,...